At the Retail Week forum, a self-regulation agreement was signed between marketplaces operating in Russia and individual sellers (any marketplace seller can sign the agreement).
It defines and structures the rules for working on the market, and describes the fight against the distribution of counterfeit products through marketplaces. “Standards for interaction between marketplaces and sellers of goods streamline a number of processes that have not been described anywhere before.
They include rule
of cooperation and norms of interaction that allow you to resolve controversial situations and avoid them. The rules will ensure the predictability of the actions of both parties, which will inevitably lead to the ability to better predict the operating activities of Russian companies participating in the process,” says a joint statement from sellers and marketplace representatives. Key Changes Marketplaces are obliged to notify sellers of changes to the agreement two weeks before they are made.
Thus, sellers will have time to adapt to the new conditions or to laos phone number data start working on another platform if the changes to the agreement are unacceptable. In the second option, it is possible to maintain the current offer until the seller sells out the goods previously posted on the platform. Mandatory participation of sellers in marketing promotions (providing discounts) is canceled.
This was possible before
but the refusal of marketing promotions on Wildberries leads to an increase in the marketplace commission. The self-regulation agreement was signed by the President of Opora Rossii Alexander Kalinin (an all-Russian public organization supporting small and medium businesses),
the President of the Association of Internet Trade Companies Artem Sokolov, the Executive Director of the Rusprodsoyuz Association Dmitry Vostrikov (protects the interests of food producers and suppliers), the how do you come up with Executive Director of the Rusbrand Association Alexey Popovichev (unites more than 50 leading domestic and international companies), the founder and CEO of Wildberries Tatyana Bakalchuk, the CEO of Ozon Sergey Belyakov, the Managing Director of lamoda Tatyana Zayachkovskaya and the Director of Interaction with Government Agencies of Yandex.
Market Dmitry Rusakov. Artem Sokolov noted that “market loan data participants are in dialogue, can discuss emerging controversial issues in a balanced manner and find joint solutions,” and also expressed confidence that the standards will be “live” – changing according to the situation and being supplemented.