Take a look at the key differences in vision between the two approaches to marketing below, and see how you can implement the necessary changes within your team:
Traditional Marketing Traditional Marketing
- Building long , labor-intensive plans results in lengthy presentations
- Building large campaigns with extensive resources and bureaucratic approval processes
- Launching campaigns after months of work
- Evaluate, where possible, the results of this entire long process
Agile Marketing
- Construction of short plans in short periods
- Find better solutions within a maximum of one hour .
- Measure results and make necessary adjustments
- Document what has been learned so that mistakes are not repeated and achievements are replicated.
It’s important to remember that brother cell phone list to adopt this new vision, your team must avoid basing their actions on mere opinions, conventions, or the strength of a company hierarchy at all costs.
Your most productive and agile team
As a result of adopting these new processes, your team will be able to take advantage of the following factors:
- Greater commitment and execution; your team will accomplish more. This happens simply by avoiding double-tasking and prioritizing the most important tasks.
- Alignment with priorities: By example of parsing an online store using the idatica extension being able to see each person’s tasks, the Agile Marketing team stays aligned on what’s most important and prioritized.
- Improved communication; through transparency in task execution and a public overview of all marketing activities, smoother communication across the entire company is achieved.
- Adapting to change: By adopting shorter plans and focusing more on finding the fastest ways to test hypotheses, your team will gain a greater ability to adapt to change.
Sustainable and agile marketing requires you to constantly maintain a rhythm . This flow is only possible through motivated people, with singapore data the necessary resources and confidence in their delivery capabilities. Without this, you’ll have a worn-out machine ready to stop working.
Have you already adopted Agile Marketing concepts in your team? Tell us about your experience and what tools you use to consolidate this work.