What is keyword geotagging? In general, geotagging is the process of identifying the exact location of media through latitude and longitude coordinates. But don’t worry, we are not going into the nitty-gritty details like that. In SEO, keyword geotagging simply means placing the name of your target location in your keywords. placed wherever you want as long as it fits the context of the keyword. It can be a specific city, town, country, etc. For example: Non-geotagged keyword – gaming computer Geotagged keyword -gaming computer philippines Why geotag your keywords? Geotagging your keywords plays a huge role in Local SEO. When a user does a search on Google, it tries to filter data as much as possible to provide the user with the best search results.
One of the most important factors here is the
location. Google doesn’t have access to the location of the device of a user at all times. In this case, the keyword plays a huge role in the results. Users tend to place the exact location of their liking when they search. This because there are huge differences in the results when Google is able to identify the exact location as to when it cannot. I’ll show an example later on. Proper geotag on your keywords can also be an indication of intent. For example, a user searching the keyword “mountain bike” may either mean he/she is looking to buy a bike or just looking for general information about mountain bikes.
On the other hand, if he/she searches “mountain
bike manila”, there is now a higher probability that this user is really intending to buy a bike in the Manila area. Geotagged keyword vs non-geotagged keyword Here’s an example of the difference between geotagged keywords vs non-geotagged keywords. For this example, we are using the keyword “gaming computer” and we are going to use Philippines as the location and Google Philippines as our search engine. Here are screenshots of the search results for “gaming computer”: As you can see, the first search result is an international e-commerce store for gaming computers while the second one is a local e-commerce store in the Philippines. If we look at the rest of the search results, more international websites appear such as MSI.
com and OriginPC.com. There is also a search
result from Wikipedia which is informational so we could see here that Google isn’t really able to identify if we are going to buy or we’re just looking for gaming computer information. Now let’s use the keyword “gaming computer philippines” with Philippines as our geotag. Here are the screenshots: You will notice that the search results are more refined. We have Lazada and Carousell, two e-commerce stores in the Philippines. We also have iPrice.ph, a website that curates the latest prices in the Philippines, and we have ASUS Philippines. That’s how powerful geotagging keywords are for Local SEO. If you’re a business owner in the Philippines, you would want to be appearing for searches specifically in the Philippines.
Another thing to note here is the difference in
competing for non-geotagged keywords vs armenia phone number library geotagged keywords. I used Mangools’ KWFinder to analyze the data. You would see in the screenshots above that the non-geotagged keyword has a higher keyword difficulty that the geotagged one. You would also notice a difference between keyword volume but that is common to geotagged keywords so don’t worry too much about it. It’s just because the searches are more filtered thus less search volume. Where do you place the geotagged keyword? You could basically place your geotagged keywords in all the places where you would put your target keywords. Meaning title tags, headings, and content. The most important of all places is the title tag and next would be the URL slug.
Here’s an example. One of our clients is offering
epoxy and polyurethane flooring here in the Philippines. So I made the title tag of their homepage “Epoxy and Polyurethane Flooring Philippines”. For the keyword polyurethane flooring Philippines, they are actually number 1. What should I learn about blog writing for SEO? Quick Answer: There are several points to blog writing that every writer needs to know. Understanding the basics of great blogging—evergreen content, when to publish, how to generate topics, how to set up for writing, and how to optimize your blogs—will help you enhance your content and boost your rankings. And, we go over each of these points here. We even cover how to refresh your old blog posts to keep gaining traffic! Overview Blog writing is a content marketing format that started as an online diary, and has since gained traction and found its way into business websites.
It is one of the more accessible formats of content
marketing, the strategic approach wechat public account development: key points which aims to provide relevant and valuable information to one’s audiences and build a relationship with them. According to OptinMonster, 77% of internet users read blogs. If you don’t know where to start and how, this comprehensive guide is for you. How does blog writing help with SEO? Think of it this way—when your target audience asks a question related to your niche, you would want to be the one answering the question, right? You can’t answer their questions when you don’t include a means in your website to answer them. That’s what blog writing does for you. It gives relevant and useful answers to your target audience.
And if you’re answering those questions
well, the search engines have more reason buying house b to index your site and put you at the forefront of the SERPs. Hence, according to Tech Jury, sites that produce blogs have 434% more indexed pages than sites that don’t. That means these sites generate more traffic, potentially generating more leads and revenue as well. Companies that have blogs also get 97% more backlinks than other company websites, meaning they also get promoted through other people’s content because they took the time and energy to provide value and answer their target user’s questions Why you should prioritize evergreen content SEO-Hacker.com went live forand I’m proud to say that we’re still going strong.