Keep reading to learn all about expanded text ads

We foster and form long-term partnerships so that your business has long-term results. Over 90% of WebFX clients continue partnering with us into year 2 of their campaign. Hear from Our Raving Fans What are expanded text ads? Expanded text ads are a type of search ad, available through Google Ads. Unlike display ads which show on sites within Google’s advertising network, they appear directly in Google search results.

With an expanded text ad

 

You can create three headlines, two descriptions, and indonesia telegram data a display URL. These features allow you to share additional information with viewers, which can lead to a click from a qualified member of your target audience. What do Google’s expanded text ads look like? As you can see in the image below, expanded text ads take up a lot more space in search results, compared to previous search ads. The additional information, however, makes the ad intriguing to users and provides valuable information.

Google expanded text ad

An example of a Why use expanded text ads? A few quick reasons to use expanded text ads in your PPC strategy include: Maximize your presence in search engine result pages (SERPs) Ensure your advertising strategy appears on all devices Give your target audience more information via additional headlines and descriptions Test your headlines and descriptions to find the option that performs the best With the multiple benefits of expanded text ads, your company can drive valuable clicks and traffic to your website.

7 best practices for Google expanded text ads

This traffic can result in qualified leads, high-value purchases, and additional revenue for your business.  If you want the best results from your expanded text ads campaign, then you need to use the best practices for this ad type. When you use proven tips and strategies, you can drive your revenue and advertising return on investment (ROI) up. Here are the seven best practices for writing your expanded text ads: 1.

The increased character limit comes

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Use increased character limit Text ad character 5 key tips for selling on telegram limits used to sit at 25-35-35 — 25 for headlines, 35 for descriptions. Now, the character limit is 30-30-30-90-90. You can now have three 30-character headlines and two 90-character descriptions. Companies can also utilize the two 15-character path fields in the display URL to their benefit as well. with great responsibility. You want to make sure you utilize the characters to their highest potential.

Include the most important information

In ad copy, every word counts and should egypt data appeal to your target audience, motivating them to click and act on your expanded text ad. Brainstorm a variety of ad copy options, then have your team review it. If you come up with a better idea later, you can always modify your expanded text ad. This ability to update your ads throughout a campaign is a significant advantage of Google Ads. 2.  in the first headline Next, you want to make sure that your most important information is in the first headline.

 

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