How does thin content affect your site's SEO?

Google seeks to position results that match users’ search intent , so if your main mission is to be on the first page of the search engine , you must convince it that you really answer people’s questions and provide them with valuable content.

And you can only achieve this if you are willing to write correctly and extensively about the topic you are looking to rank for, because if you have thin content, it is very possible that your content will not be displayed as the best result in the search engine .

But what is this content about and how does it negatively affect your search rankings? Find out these answers and more by reading this article until the end!

What is thin content?

Thin content is the content of a website that doe italy phone number list s not provide any value to the reader . In short, it is one of the actions that is the opposite of SEO strategies.

Google measures the qualities of the text according to the published content, links and structure, and if it finds something bad and unethical, it flags it as “thin content”.

However, it is important to mention that short content is not necessarily thin content . That is, if your content is 200 words long and, according to Google’s algorithms, meets the reader’s expectations, it will be valid, but its probability of ranking will be much lower than that of a longer content.

Types of thin content

There are several patterns that allow us to building a mobile app: 5 Steps to turn your idea into reality identify and classify “thin content.” These are:

Duplicate or stolen content

If a content does not provide different or relevant information to that provided by your competitors, it will not be recognized by Google and, in most cases, you will be penalized by search engines .

But this is not the only duplicate content that Google considers, it also includes:

Those that are copied and rewritten with slight adaptations.
Those translated from another language and included directly on your website, without a link to the original post to reference it.

Content lacking depth or usefulness

It’s one thing to talk about a product review in india dataa 200-word piece of content, and another thing to write an article whose keyword is ” content marketing ” and whose length is the same.

In the second case, Google will perceive that the content is scarce and that it barely scratches the surface of the important topic.

Content flooded with ads

These are articles that only show advertisements and calls to action, and do not contain useful information.

In this case, the ads cover the content, appear above the fold, and/or require user actions to dismiss them.

Low quality affiliate content

These are contents that only offer affiliate links and do not provide relevant or useful information for the end user.

And, to avoid falling into this thin content, we must ensure that the content has a purpose greater than the affiliate offer and focuses on providing affiliation opportunities that match the sector of the website.

Blank or half-blank pages

Not only are these pages with little content, but they also do not contribute anything, they have poorly developed filters and/or tags generated with little care and without following SEO strategies.