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Too often you see SEO
Analyses and decisions made without considering the context of the marketing channel mix. Similarly, you often see large budgets poured into paid advertising in ways that seem to forget that there is much more to be achieved than just meeting popular search demand.
Both scenarios can lead to conversion
A leakage and missed opportunities for morocco number data long-term traffic flow. But this article will show you a case study of SEO context analysis that and role of SEO.we used to determine the importance
This analysis was one of our deliverablesم who they are divided into several types hired us to inform SEO decisions which we then turned into a report template for you to inspire and replicate.we used to determine the importance
Case descriptionwe used to determine the importance
The included charts show real, live data. You اس میں پورے SEO Data Studio SEO report template.
Traffic analysis is for a monetizing blog, whose marketing team is also the most fun to work with. For the sake of this case study, we’re giving them a brilliant codename — “The Broze Fellaz.”
For context, this blog started with
A content for the first two years before launching its flagship product. Now, they sell a catalog of products highly relevant to their content fans data and, thanks to one of the most entertaining episodes of Shark Tank ever, they have secured investment and a very engaged niche community.
As you’ll see below, organic search
A is their biggest channel in many ways. Facebook runs both organic and paid, and the team spends many hours within the platform. Email has a wide range of automated flows that try to leverage users who come to it from great content on the website. So we chose all three — organic search, Facebook, and email — as a combination that would provide a comprehensive analysis with insights that we could easily act on.
Guidelines for setting up data sources when copying an SEO analysis template
The Data Studio file uses the following data sources:
Search Console data for the website’s blog subdomain, linked via Supermetrics.
Search Console data for the website’s main domain, linked via Supermetrics.
If you are re-creating a report for a website that does not require any subdomains or cross-domains, you can simply use a Search Console data source. We recommend using the Super Metrics connector because they allow for more flexibility and better metrics.
Facebook Ads data linked via Supermetrics
We use SuperMatrix here because we already have a subscription to all of their Data Studio connectors.
This data is only used in the above section. Red about what happens before the visit. Once people arrive on the website, it is best to use the same data source for all three channels – Google Analytics data. You can then filter the chart to only Facebook traffic using a chart filter or GA segment.
Email exports linked via native Google Sheets connector